Who We Are

    Variety Club Midlands is run by a small, hard working and committed Regional Committee. 
    This ensures that the least possible is spent on administration, which means that more than
    90p of every £ raised goes directly to the children and every penny of that is spent in the Midlands
    on Midlands children.                                                                                                       

    The work of the Regional Committee involves enthusiastic participation in the organisation of 
     fundraising events either on a local or a regional scale. They  can be anything from a night at
     the dogs, sporting dinners and golfing events  to Balls and the prestigious Midlands Business
     Awards.                                                                                              

     Membership of the Appeals Committee entails visiting and assessing the needs of applicants,
     be they schools or voluntary bodies needing a Sunshine Coach or youngsters desperately in
     need of the independence that a wheelchair,  trike or buggy can bring.

     Because the problems and solutions are rarely the same the work brings with it a great deal
     of satisfaction - the one common cause being to raise the money to pay for our aspirations
     and those of the youngsters we aim to help.

     Apart from Sunshine Coaches and wheelchairs etc, more than 5,000 children are taken once
     a year to the West Midlands Safari Park at Bewdley (below left) where, supported by the park's

                   

     management, they are treated to a day out to remember. Scores more have been taken on a Flight
     of Fantasy to meet Father Christmas (above  right) courtesy of My  Travel and Thomas Cook.
     Severn Valley Railway also helps with a special Variety Club Christmas Train run for the children
     (below) and presents from West Bromwich Building Society.

                                                                                                                                     
    While our primary objective is to bring freedom and fun to the children we help, we also believe
    in making fundraising fun for ourselves and for the people who support our functions.

    Entertainment, as you will see from our Events Guide elsewhere on this website, is the core
    of our activities.                                                                                                                                 

    You cannot put a price on happiness, but it costs to help sick, disabled and disadvantaged
    children experience the full joys of childhood. And that is what Variety Club Midlands is all
    about.